Hello
My name is Najwa Sebbahi
I’m a story-teller. One who’s imagining endlessly, I’m constantly looking for a new
perspective, challenge—goal to reach. I enjoy all things creative, innovative. Great ideas coming to life always leaves me in “awe”. This “awe” also motivates me to keep creating them and telling the brand story in the most interesting ways possible. I spend lot of my time in the pursuit of powerful insights; ones that can stir up strong emotional connections and trigger real feelings with the brand. These types of connections ensure the idea and message stay with audience way beyond their initial interactions and form lasting impressions.
I feel privileged to have artistic talents and an eye for the craft and design, I love using those skills in my work and inspire some “awesomeness” while doing it!
Hello
My name is Najwa Sebbahi
I’m a story-teller. One who’s imagining endlessly, I’m constantly looking for a new
perspective, challenge—goal to reach. I enjoy all things creative, innovative. Great ideas coming to life always leaves me in “awe”. This “awe” also motivates me to keep creating them and telling the brand story in the most interesting ways possible. I spend lot of my time in the pursuit of powerful insights; ones that can stir up strong emotional connections and trigger real feelings with the brand. These types of connections ensure the idea and message stay with audience way beyond their initial interactions and form lasting impressions.
I feel privileged to have artistic talents and an eye for the craft and design, I love using those skills in my work and inspire some “awesomeness” while doing it!
about me
With Over 12 years experience in Healthcare advertising, I have had the chance to create and lead large teams in the branding and creative creation of many pharmaceutical brands in various disease states. Recently, I found that the therapies for rare diseases are closest to my heart. I feel privileged to be at the forefront of breakthrough science and to work closely with the patient communities.
Launches I’ve lead and worked on are for Stelara, Savaysa, Ninlaro, Spinraza, Pfizer (rebrand campaign), Cyramza, Zejula, Xpovio, re-launch of Leukine, and the launch of Empaveli.
what I’ve done recently
what I’ve done recently
“Home Suite Home” Home infusion hacks by Genevieve Gorder
“Understanding PNH” Dimensionalizing the patient experience
PNH creates an unbalanced Eco-system, a mechanism of disease video